Greenville, SC

Baked with intention,
served with magic.

Every loaf, pastry, and pantry staple at Genie Juice is crafted from scratch — no shortcuts, no preservatives, just honest ingredients transformed through patience and skill.

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100%

Artisan

Fresh

Daily Bakes

★

Loved Locally

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Baker crafting bread at Genie Juice in Greenville

Our Story

We don't bake to fill shelves. We bake to earn a place at your table.

Genie Juice started with a simple conviction: the best bread, pastries, and pantry goods shouldn't require a long drive or a compromise on quality. Located on McAlister Road in the heart of Greenville, we've built our kitchen around one principle — every item that leaves our counter should taste like it was made for someone you love.

Our bakers arrive before dawn. Our ingredients are sourced from suppliers who share our standards. And our display cases are never overfilled — we'd rather sell out than serve anything that's seen better hours. That discipline shows in every crust, every crumb, every bite.

Daily

Fresh Bakes

Zero

Artificial Preservatives

100%

Handcrafted

What We Offer

From our oven to your hands

Every category in our shop follows the same rule: if we wouldn't serve it to our own family, it doesn't go on our shelves.

Signature

Artisan Breads

Sourdough, ciabatta, focaccia, and seasonal loaves — all leavened naturally and baked in small batches every morning.

Ask about today's selection

Pastries & Danishes

Flaky, buttery, and made from scratch — croissants, pain au chocolat, fruit danishes, and rotating seasonal specials.

Ask about today's selection

Cakes & Desserts

Celebration cakes, tartlets, and everyday indulgences — all made with real butter, quality chocolate, and seasonal fruit.

Place a custom order

Curated Groceries

A carefully selected pantry — olive oils, specialty flours, artisan cheeses, preserves, and other staples we'd keep in our own kitchen.

Ask about our pantry

Coffee & Beverages

Proper coffee, fresh juices, and warming drinks to pair with your pastry — because the best mornings start with both.

Ask about our drinks

Custom Orders

Wedding cakes, holiday platters, corporate catering, or a specific recipe you have in mind — we take custom orders with care.

Request a Quote

Our Process

The craft behind every batch

Source Thoughtfully

We work with local mills and trusted suppliers for flour, dairy, and produce — because great results start with great ingredients.

Mix with Patience

No rush proofs, no shortcuts. Our doughs ferment slowly, developing flavor and texture that nothing artificial can replicate.

Bake Early

Our ovens fire up before dawn so everything hits the display case at peak freshness — warm, fragrant, and ready for you.

Serve with Pride

Every item is presented with care. If it doesn't meet our standard, it doesn't leave the kitchen — simple as that.

The best bakeries don't just feed you — they make you feel like you've found something your neighborhood didn't know it was missing.

Genie Juice Philosophy

Visit Us

Come say hello

Our Location

311 McAlister Rd
Greenville, SC 29607-2513

Hours

Monday – Saturday: 7:00 AM – 4:00 PM
Sunday: Closed

Phone

(864) 525-8060

Email

geniejuicemagic@gmail.com

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Easy to Find

We're located on McAlister Road with convenient parking right outside our door. Look for the Genie Juice sign — you can smell us before you see us.

Get in Touch

Have a question or special request?

Whether you're planning a celebration, need a catering order, or just want to know what's fresh today — drop us a line and we'll get back to you promptly.